Virgin Media’s upcoming bundle will traumatise teenagers: they’re offering unlimited landline calls to mobile phones.  Of course both phones have to be Virgin, making this an “all-or-nothing” deal designed to take over your entire array of phones.While it’s advertised with all kinds of advantages, it’s obvious that this is meant to make money off worried mothers.  The most common combination of “has a landline” and “wants to call mobile phones really frequently” is worried parents, constantly checking up on their precious snowflake (while said snowflake has a phone of their own and is out late at an unknown location.)  But the first few conversations on the new connection could be strained by how the parent forced the kid to replace their phone with a Virgin model.

The deal will definitely attract concerned customers, and also lead to a surge in voice messages throughout the UK.  But, it doesn’t matter how cheaply or often a parent phones a child – they have caller ID, and it’s still up to them if they want to answer.