All Change in Global Smartphone Market Share Chart

Research gurus Gartner has published their latest findings for the worldwide mobile phone industry, covering worldwide smartphone sales for the first quarter of 2011 – and it makes for very interesting reading, especially when compared to Q1 2010.

Lets go back to that time period first.  Leading the way was Nokia, with a massive 44% market share with their Symbian OS, with RIM and their BlackBerry phones coming in a distant second with 19%. Apple’s iOS was catching up with a 15% share, while Google Android was still languishing in fourth place with just over 9% market share.

Twelve months on, and the smartphone world is a very different place. Google’s Android now leads the way with an amazing 36% market share as of Q1 2011, while Nokia has slipped into second position with 27%; hardly disastrous but let’s face it, it’s not likely to pick up again just yet. RIM has also suffered over the last year, and now lie fourth overall with 12% market share. This leaves Apple and iOS still in third place, with their cut of the pie increasing to 16.8%.

Eagle-eyed smartphone fans will notice we’ve not mentioned Microsoft yet, who at the beginning of 2010 didn’t even have a competitive smartphone OS, a fact demonstrated by their fifth position and woeful 3.6% market share. Unsurprisingly they still occupy fifth place in Q1 2011, but their share has almost doubled to 6.8%.  Gartner also put Microsoft’s sales of Windows Phone 7 at 1.6 million for the same period, a much better performance than previously feared.

While the major movers and shakers here are Android and Symbian, it’s a little surprising to see iOS gain such a small amount of share last year, especially seeing as their total unit figure has doubled in that time – facts which further highlight Android’s complete dominance of the current smartphone market.

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